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Online Shop with WordPress and WooCommerce

https://themeisle.com/wordpress-themes/ecommerce/">WordPress theme

Both WordPress and WooCommerce are Free and Open Source

If you’re wondering how to start an online shop, you need to read this guide. It will walk you through how to create a powerful e-commerce site with the world’s most popular web platform.

How to Start an Online Store With WordPress:

1. Use your Personal Passion To Fuel Niche Selection

Almost every successful entrepreneur I’ve crossed paths with attests to the fact that passion is the secret ingredient to the high-roller lifestyle they enjoy. And building an online store takes a lot of passion – with years of effort required (in many cases) before you’ll make enough to pay yourself a meaningful salary.

To find a product that overlaps with your personal passion:

  • Analyze your past shopping habits. Why do you purchase the items that you do, and which ones excited you the most?
  • Try out a few different product categories. Is there something in your local shops or online that interests you?
  • How do you want to impact people’s lives? Which products can you sell to help impact others in this way?
  • What do you find yourself doing in your free time? How can you monetize these hobbies with your online shop?

The more specific your niche, the more you’ll be able to let your passion shine through online and offline.

2. Catchy Domain Name

Very Important! Your domain name is how your customers find your website. If they hear about you somewhere, will it be easy for them to remember your name? Will it be easy for Google to use your domain to identify what your site sell?

Here is how I would recommend picking a domain name:

  1. Do keyword research. Domains that include these will be helpful for ranking on Google.
  2. Keep your domain short to minimize mistypes by customers.
  3. Secure all domain extensions (.com, .net, etc.) to keep copycats at bay.
  4. Avoid words with multiple spellings. For example, “site” and “sight” sound the same over the phone.
  5. Avoid hyphenated domain names. Your customers will forget the hyphen or when writing the domain Name and underlining it the hyphen might not be visible at all.
  6. Consider alternate meanings or interpretations. Think about goofy, or immature interpretations of your domain name.
  7. Make it easy to say. If a toddler can’t say it, it’s no good.

To help you with generating an original – and even more important – an available domain name, try using a domain generator tool. The combinatory algorithms will present interesting new options to choose from, while the domain availability checkup will suggest available extensions.
Start by finding available Domain Names here. If you find one still available for Registration but are NOT Ready for a Website you can register the Domain Name so long and Park if for Free on our Domain Name Parking Website until you want to use it.

3. Create a Business Plan

When learning how to start an online shop with WordPress, you need to create a comprehensive business plan for your company that lays out exactly how you envision.Planning ahead will save you time later on in the design process:

  • selecting products to sell,
  • acquiring inventory,
  • creating your website,
  • marketing your website,
  • growing your market share,
  • remaining compliant with legal requirements,
  • handling taxes and other operating costs.

Even if you don’t need an outside investor to fund your dream, a plan will help you stay on track and focus your efforts. You will also find that as you write your business plan, other problems and ideas that hadn’t occurred to you will help focus your efforts in a more productive way.

4. Set up WooCommerce

WordPress (Content Management System or short CMS) creates a powerful foundation for your site. WooCommerce (a free Plugin) transforms your WordPress site into an e-commerce powerhouse – and the base package is free. Even without paid plugins, you can implement the best elements of e-commerce design on all of your most important pages.

Setting up WooCommerce and listing your first product for sale isn’t complicated:

  1. Select a host for your site that offers a package designed for WordPress (the foundation of WooCommerce). Pay attention to their security and performance metrics – if you can’t find them, it’s time to look at a different host. And don’t forget about customer service – if something goes wrong, you need fast, competent help.
  2. Download and install the WooCommerce plugin for WordPress. Answer the questions in the setup wizard to get your site up and running in less than 5 minutes.
  3. Select, install and customize a WordPress theme that’s fully compatible with WooCommerce.
  4. Use the Product Tab in your WordPress Admin center to add your first product. It will guide you through the process, step-by-step.

5. Selecting a WooCommerce Friendly Theme for WordPress

Your theme decides the entire layout and feel of your site. Finding a great theme that invites browsers to become buyers is worth taking a little extra time.

ShopIsle

ShopIsle is a powerful WordPress theme because it is clean and clearly features products in a way that scores engagements. A grid of large pictures, with core information below, encourages customers to quickly browse and click on what interests them.

And, it’s fully compatible with WooCommerce, right out of the box. The responsive design is fully compatible with screens of all sizes – letting your customers shop how and where they feel most comfortable.

There’s a free and paid version. You can check this video-guide to start an online store with ShopIsle Pro on our YouTube Channel.

Storefront

Storefront is the official WooCommerce theme. It’s optimized to work with the platform out the box and provides you with some nice presentation and design choices. Storefront itself is free, but there are also loads of other paid add-ons and customization.

Perhaps the only downside with this one is that of originality – when using it, you’re making your store look like many other e-commerce stores running the same theme.

Congratulations, at this stage you’ve selected a host, installed WordPress and the WooCommerce plugin. Now it’s time to really unlock the potential of your store with some additional plugins. Here are the ones I always use:

Yoast SEO

Yoast SEO helps me to understandyoast seo whether the content on my WordPress site is easy to read – for both humans and search engines.

It tells me this with a simple red, orange or green dot in my “Posts” page.
I can also set specific parameters for how my content shows up in search results – with quick edits to the slug, meta description and content title. This is powerful for keyword purposes. And for the content within a post, the tool grades my writing and provides specific recommendations at the bottom of the page.
Yoast SEO Analytics

OptinMonster

OptinMonster is like a steroid shot in theOption Monsterarm of your email marketing campaign. As visitors browse your site, you can prompt them to sign-up for your newsletter. This gives you their contact information, and an opportunity to build a relationship with them.
If you have the ability to directly communicate with a target customer, on-demand, without having to pay for a PPC or retargeting campaign, you’ve got a serious opportunity for future sales.

Freshdesk

As you build up your customer base, it’s important that you provide them with amazing online customer service.

Freshdesk allows you to create searchable knowledge bases where customers can help themselves. And, if they need to reach you, Freshdesk’s ticketing system helps you keep customer requests organized, and helps your customer feel like their questions are being attended to.
Freshdesk is NOT free but a paid Extension.
The annual cost for Freshdesk ranges from $79 to $199, depending on your needs.

6. Attract With Content and SEO

“If you build it, they will come.” Field of Dreams was an excellent movie, but if they were talking about e-commerce, they would have changed the catch-phrase to: “If you write a lot, in an SEO-friendly way, they will come.”

You need search engines to send motivated customers, ready to make a buying decision to your online store. The way that you do this is with content – lots of content.

Here’s how you can use SEO friendly content to score new customers:

  1. Take the keywords from your business plan and put them into a tool like Ahrefs to see which keywords trigger product ads.
  2. ahref

  1. Do additional research to find keywords appropriate for each product, or category on your site.
  2. Be highly selective when choosing your first keywords, I would focus on the top ten then go from there.
  3. Create blog articles that teach about how customers can use your products. Focus on things that are helpful. Taking complex answers and breaking them down into easy-to-understand guides will go a long way.
  4. Ensure every page on your site has appropriate:
    1. Page titles,
    2. Meta descriptions,
    3. URL slugs,
    4. Image alt tags,
    5. Content that’s easy to read.

7. Grow Traffic with Facebook Ads

When you are shopping for a product or service, who do you trust? Chances are, you’ll ask a few of your friends what they own, and whether or not they love their products. Social selling is a way to cash-in on a shopper’s instinct to trust their friends and family.

Advertising your brand’s Facebook Page, or promoting a Facebook ad for a particular page of your website is an excellent way to inject your brand into your customer’s newsfeed.
Read about the different Ads, Promotions or Campaigns you can run on Facebook.

Create targeted Facebook ads to engage the ideal customers for your products. And, as you post on your blog, you can share links with catchy Facebook posts to help drive traffic. Just make sure your list is targeted.

You can start your own online store using WordPress and WooCommerce, it’s easy!

If you have any questions about how to start an online store with WordPress, I’d love to chat with you in the comments section below or send me an email from my Contact Form!

Website Design Special

website design special

I am offering an inexpensive website design service using WordPress to help accomplish all of your online goals! I’ll design a new WordPress Website for only € 200.00. Online Stores only € 275.00.AND YOU GET YOUR DOMAIN NAME (.com,.net,.eu subject to availability) for free for the first year.

wordpress websitesWordPress, long known to be the No. 1 content management system (CMS) in use online, has reached a new milestone: It now powers 25 percent of all sites across the web.

WordPress is ready for the mobile web. With 53% of Internet users accessing web content on their mobile devices, websites can no longer be designed for just a desktop/laptop screen. If your website doesn’t look great and work well on a smartphone or tablet your customers will skip your site and go somewhere else.

WordPress is over ten years old. During the past decade WordPress has been refined, tested, and enhanced. In the process it has evolved into the “world-class” website publishing system.

And… with me, you’ll work directly with your “personal” designer to ensure you’re getting the results you want!

Need an Online Store Instead? Click HERE.

My Website Design Package Includes:

  • Professionally designed WordPress website – Only € 200.00.
  • A dedicated Design Coordinator.
  • A full professional “Responsive” Website developed with the industry leading Content Management System – WordPress.
  • You can use our “recommended”, customized WordPress theme or alternately, choose a free theme from WordPress.org.
  • And… Loginizer and WordFence is installed and configured “Free of Charge” for “Brute Force” protection against online potential threats. Loginizer is actively used by more than 300,000+ WordPress websites.

Design Process:

  • I will contact you to begin the design process within 24-48 hours.
  • I’ll develop up to 5 initial pages of content (additional pages may be purchased).
  • Expect a “first draft” within 1 week of me receiving your “Engaging and Thought Provoking Content” i.e. Logo, Photos, Short and Pointed Text, etc.
  • Revisions are included beyond the first draft.
  • Expect a “next to final” version within 2 weeks – not guaranteed, but it’s a typical timeline.
  • And… you’ll have full control and ownership of your site upon completion.

Optional Add-On’s:

  • Yoast SEO – the most complete WordPress SEO plugin that exists today Free Install.
    Easily optimize your WordPress site for the search engines with one plugin. Real time content analysis functionality and many more features to streamline your site.
  • WordPress Training Videos – Continually updated training videos for WordPress, Yoast, WooCommerce and Jetpack. Up to 90 WordPress video tutorials right within your WordPress dashboard.

★★ What’s the Catch? ★★

I simply ask that you sign up for our Starter Hosting Plan at only € 60.00 per year. That’s it. And… you have to host your website somewhere. Why not with us. You won’t be disappointed.

Get Started Today!

Of course:If you are NOT ready for a Website yet but have found an awesome Domain Name still available for Registration you do not want to loose, you can just buy the domain name and park if for free on our domainparking website to be used later on either for a Website or Re Sale.Click here to see how it works.

Online Shop Design Special

website design special

I am offering an inexpensive website design service using WordPress to help accomplish all of your online selling goals! I’ll design a new WordPress Online Shop using WooCommerce for only € 275.00.

wordpress websitesWordPress, long known to be the No. 1 content management system (CMS) in use online, has reached a new milestone: It now powers 25 percent of all sites across the web.

And WooCommerce powers nearly 30% of all online stores. It’s a “powerful” combination.

And WordPress with WooCommerce is ready for the mobile web. With 53% of Internet users accessing web content on their mobile devices, websites can no longer be designed for just a desktop/laptop screen. If your website doesn’t look great and work well on a smartphone or tablet your customers will skip your site and go somewhere else.

WordPress is over ten years old. During the past decade WordPress has been refined, tested, and enhanced. In the process it has evolved into the “world-class” website publishing system.

And… with me, you’ll work directly with your designer to ensure you’re getting the results you want!

My Website Design Package Includes:

  • Professionally designed WordPress Online Store – Only € 275.00.
  • A dedicated Design Coordinator (me:)).
  • A full professional “Responsive” Online Store developed with the industry leading Content Management System – WordPress and WooCommerce.
  • I will add up to 10 products to your online catalog. Afterwards, you will have the ability to add more products.
  • And… Loginizer and WordFence is installed and configured “Free of Charge” for “Brute Force” protection against online potential threats. Loginizer is actively used by more than 300,000+ WordPress websites.

Design Process:

    I will contact you to begin the design process within 24-48 hours.

  • I’ll develop up to 5 initial pages of content (additional pages may be purchased) and add up to 10 products to your catalog.
  • Expect a “first draft” within 1 week of me receiving your “Engaging and Thought Provoking Content” i.e. Logo, Photos, Short and Pointed Text, etc.
  • Revisions are included beyond the first draft.
  • Expect a “next to final” version within 2 weeks – not guaranteed, but it’s a typical timeline.
  • And… you’ll have full control and ownership of your site upon completion.

Optional Add-On’s:

  • Yoast SEO – the most complete WordPress SEO plugin that exists today. A “Must Have” for optimal search engine visibility. Easily optimize your WordPress site for the search engines with one plugin. Real time content analysis functionality and many more features to streamline your site.A Premium Version is optionally available.
  • WordPress Training Videos – Continually updated training videos for WordPress, Yoast and WooCommerce. Up to 90 WordPress video tutorials right within your WordPress dashboard.

★★ What’s the Catch? ★★

Why so cheap? I simply ask that you sign up for our E commerce Annual Hosting Plan at only € 75.00 per year. That’s it. And… you have to host your Online Store somewhere. Why not with us. You won’t be disappointed.

Get Started Today!

Of course:If you are NOT ready for a Website yet but have found an awesome Domain Name still available for Registration you do not want to loose, you can just buy the domain name and park if for free on our domainparking website to be used later on either for a Website or Re Sale.Click here to see how it works.

GDPR and Google Analytics

gdpr and google analytics

One aspect of the GDPR is that its no longer allowed to track Google Analytics on a per IP basis (which is what it does by default).
One solution is to “anonimize” the IP before its sends it to their (Google’s) servers. To comply with this you can adjust the built-in Analytics feature ; all IPs will be anonimized per these instructions; https://developers.google.com/…/analyticsjs/ip-anonymization) .
If you are concerned about Privacy or your GDPR Status and need Help with implementing this please get in touch.

A list of Social Media Sites.

List of social networking sites

Everybody knows the big Social Media Sites such as #Facebook, #Twitter, #LinkedIn, #Reddit or #Instagram, but there are MANY smaller Sites catering for specific Topics.

If you are following a specific topic or are interested in a certain Niche Industry, there might be a Social Network for your Interest.
This list is by all means  exhaustive. If you know of any other Social Media Networks which should be included here please leave a Comment We will add it if suitable. (This list does not contain Dating Social Media Sites.)
(more hyperlinks will be added soon)

NameDescription / FocusRegistration
Academia.eduSocial networking site for academics/researchersOpen
About.meSocial networking siteOpen
aNobiiBooksOpen
AsianAvenueA social network for the Asian American communityOpen
aSmallWorldEuropean jet set and social elite worldwideInvite-only
AthlinksRunning, swimmingOpen
Audimated.comIndependent musicOpen
BeboGeneralOpen to people 13 and older
Biip.noNorwegian communityRequires Norwegian phone number
BlackPlanetBlack AmericansOpen
Bolt.comGeneralOpen
BusuuLanguage learning community (headquartered in Madrid, Spain)Open
BuzznetMusic and pop-cultureOpen
CafeMomMothersOpen to moms and moms-to-be
Care2Green living and social activismOpen
CaringBridgeNot for profit providing free websites that connect family and friends during a serious health event, care and recovery.[26]Open to people 18 and older[28]
Classmates.comSchool, college, work and the militaryOpen to people 18 and older[31]
CloobGeneral. Popular in IranOpen
CommongroundEnvironmental and property due diligence professionalsOpen
CouchSurfingWorldwide network for making connections between travelers and the communities they visit.Open
CozyCotEast Asian and Southeast Asian womenOpen
CrunchyrollAnime and forums.Open
CucumbertownNetworking for cooksOpen
CyworldGeneral. Popular in South Korea.Open
DailyStrengthMedical & emotional support community - physical health, mental health, support groupsOpen
deliciousSocial bookmarking allowing users to locate and save websites that match their own interestsOpen
DeviantArtArt communityOpen to people 13 and older
Diaspora*Decentralized, user-owned, open source, nonprofit, privacy aware, generalOpen
DisaboomPeople with disabilities (amputees, cerebral palsy, MS, and other disabilities)Open
Dol2dayPolitic community, social network, Internet radio (German-speaking countries)Open
DontStayInClubbing (primarily UK)Open
Draugiem.lvGeneral (primarily LV, LT, HU)Invitation only
doubanChinese Web 2.0 website providing user review and recommendation services for movies, books, and music.Open
DoximityU.S. Physicians and medical doctors.U.S. physicians only
DreamwidthBlogging.Open
DXY.cnChinese online community for physicians, health care professionals, pharmacies and facilitiesOpen
ElftownCommunity and wiki around fantasy and sci-fi.Open, approval needed
ElloGeneralInvite only while in beta
ElixioBusiness executives jet set and global elite.Invite-only
English, baby!Students and teachers of English as a second languageOpen
Eons.comFor baby boomers and mature internet users age 40 and beyond.Open to people age 40 years and older
eToroSocial investing, financeOpen
Experience ProjectLife experiencesOpen
FacebookGeneral: photos, videos, blogs, apps.Open to people 13 and older
FetlifePeople who are into BDSMOpen to people "of legal age to see adult content"
FilmAffinityMovies and TV seriesOpen
FilmowMovies and TV seriesOpen
FledgeWingEntrepreneurial community targeted towards worldwide university studentsOpen to university students
FlixsterMoviesOpen to people 13 and older
FlickrPhoto sharing, commenting, photography related networking, worldwideOpen to people 13 and older (Yahoo! Login)
Focus.comBusiness-to-business, worldwideOpen to people 13 and older
FotkiPhoto sharing, video hosting, photo contests, journals, forums, flexible privacy protection, friend's feed, audio comments and unlimited custom design integration.Open
FotologPhotoblogging. Popular in South America and SpainOpen
FoursquareLocation based mobile social networkOpen
FriendicaDistributed, federated, privacy aware, open source, generalOpen
FuelmyblogBlogging communityOpen
FyuseA spatial photography app and website which lets users capture and share interactive 3D images.Open
Gab.aisocial networking service created as an alternative to social networks like Facebook, Twitter and Reddit.Open
Gaia OnlineAnime and games. Popular in United States, Canada and Europe. Moderately popular around Asia.Open to people 13 and older
GamerDNAComputer and video gamesOpen
Gapyear.comTravel social networkOpen
Gather.comArticle, picture, and video sharing, as well as group discussionsOpen
Gays.comSocial network for LGBT community, guide for LGBT bars, restaurants, clubs, shoppingOpen, global
Geni.comFamilies, genealogyOpen
GentlemintCommunity for sharing and discussing all things manlyOpen
GetGlueSocial network for entertainment.Open
GirlsAskGuysCommunity where people help each other by sharing their experiences & opinions.Open
GogoyokoFair play in music - social networking site for musicians and music lovers.Invite only while in beta
GoodreadsLibrary cataloging, book lovers.Open
GoodwizzSocial network with matchmaking and personality games to find new contacts. Global, based in France.Open
Google+GeneralOpen to people 13 and older [120]
GovLoopFor people in and around government.
GrindrFor gay and bisexual men.[122]Open
Grono.netPolandOpen
HabboGeneral for teens. Over 31 communities worldwide. Chat room and user profiles.Open to people 13 and older
hi5General. Popular in Nepal, Mongolia, Thailand, Romania, Jamaica, Central Africa, Portugal and Latin America. Not very popular in the United States.Open to people 13 and older.
Hospitality ClubHospitalityOpen
HotlistGeo-social aggregator rooted in the concept of knowing where users' friends are, were, and will be.Open
HR.comSocial networking site for human resources professionals.Open
Hub CultureGlobal influencers focused on worth creation.Invite-only
IbiboTalent-based social networking site that allows users to promote themselves and discover new talent. Most popular in India.Open
Identi.caTwitter-like service popular with hackers and software freedom advocates.Open
Indaba MusicOnline collaboration for musicians, remix contests, and networking.Open, global
InfluensterOnline product sampling and review platform.Open, global
InstagramA photo and video sharing site.Open to anyone 13 or older
IRC-GalleriaFinlandOpen to Finnish speaking people 12 and older
italkiLanguage learning social network. 100+ languages.Open, global
ItsmyMobile community worldwide, blogging, friends, personal TV-shows
JaikuGeneral. Microblogging. Owned by GoogleOpen to people 13 and older
JiepangLocation-based mobile social network. In Chinese languageOpen
Kaixin001General. In Simplified Chinese; caters for mainland China usersOpen to the general public
KiwiboxGeneral.Open to people 13 and older
LaiBhaariMarathi social networkingOpen
Last.fmMusicOpen
Late Night ShotsMessage boards, member profile pages, spotting other membersInvite-only
LibraryThingBook loversOpen to people 13 and older
LifeknotShared interests, hobbiesOpen to people 18 and older
LinkedInBusiness and professional networkingOpen to people 14 and older[168]
LinkExpatsSocial networking website for expatriates. 100+ countries.Open, global
ListographyLists. AutobiographyOpen
LiveJournalBlogging. Popular in Russia and among the Russian-speaking diaspora abroad.Open (OpenID)
LivemochaOnline language learningOpen
MakeoutclubGeneralOpen
MastodonMicro-blogging
MEETinGeneralOpen
Meetup (website)General. Used to plan offline meetings for people interested in various activitiesOpen to people 18 and older
MeetthebossBusiness and finance community, worldwide.Open
MillatFacebookGeneral, created in response to Facebook [180]Open
MindsFree, open source, decentralized, and based on a foundation of transparency and privacyOpen
mixiJapanOpen
MocoSpaceMobile community, worldwideOpen to people 14 and older
MOGMusicOpen to people 14 and older
MouthShut.comSocial network, social media, consumer reviewsOpen
MubiAuteur cinemaOpen
MyHeritageFamily-oriented social network serviceOpen
MyspaceGeneralOpen to ages 13 and older.
Nasza-klasa.plSchool, college and friends. Popular in PolandOpen
NexopiaCanadaOpen to people 13 and older [201]
NingUsers create their own social websites and social networksOpen to people 13 and older
OdnoklassnikiConnect with old classmates. Popular in Russia and former Soviet republicsOpen
Open DiaryFirst online blogging community, founded in 1998Open to people 13 and older
OUTeverywhereGay/LGBTQ communityOpen
PatientsLikeMeOnline community for patients with life-changing illnesses to find other patients like them, share their data with others, and learn more about their condition to improve their outcome.Open to people 13 years and up
PartyflockDutch virtual community for people interested in house music and other electronic dance music.Open to people 18 years and up
PingstaCollaborative platform for the world's internetwork expertsInvite-only, only Internet experts
PinterestOnline pinboard for organizing and sharing things you loveOpen
PlaxoAggregatorOpen
PlayfireComputer and video gamesOpen to people 13 and older
Playlist.comGeneral, musicOpen to people over 13
PlurkMicro-blogging, RSS, updates. Very popular in TaiwanOpen
PoolwoSocial networking site from IndiaOpen
QuoraQuestions and answersOpen
QzoneGeneral. In Simplified Chinese; caters for mainland China usersOpen to the general public
RaptrVideo gamesOpen
RavelryKnitting and crochetOpen
RenrenSignificant site in China. Was known as 校内 (Xiaonei) until August 2009.Open
ReverbNation.comSocial network for musician and bandsOpen to people 16 and older
Rooster TeethSocial network and community siteOpen to people 13 and older
RyzeBusinessClosed
ScienceStageScience-oriented multimedia platform and network for scientistsOpen
ShareTheMusicMusic community. Sharing and listening to music free and legallyOpen
ShelfariBooksOpen
Sina WeiboSocial microblogging site in mainland China.Open
SkoobCollaborative social network for Brazilian readersOpen
SkyrockSocial network in French-speaking worldOpen
SocialVibeSocial network for charityOpen
Sonico.comGeneral. Popular in Latin America and Spanish and Portuguese speaking regions.Open to people 13 and older
SoundCloudRepository of original music pieces and networking.Open
SpacesRussian social network targeted to mobile phone usersOpen
Spot.IMA service for webmasters to add social networking functionality to their websitesOpen
Spring.meSocial network for meeting peopleOpen to people 13 and older
Stage 32US-based social network and educational site for creative professionals in film, television and theater
StreetlifeUK based. Links members according to where they liveOpen
StudiVZUniversity students, mostly in the German-speaking countries. School students and those out of education sign up via its partner sites schülerVZ and meinVZ.Open
Students Circle NetworkA social network connecting students, teachers and institutions to course resources, study groups and learning spaces.Open
StumbleUponStumble through websites that match users' selected interestsOpen
TaggedGeneral.Open
TalkbiznowBusiness networkingOpen
Taringa!General (primarily Argentina)Open to people 13 and older
TermWikiLearning / languages / translation - 1.2 million terms in more than 1300 subjectsOpen
The SphereA private online social luxury network with exclusive personalized servicesInvite-only
TravellerspointTravelOpen
TsuGeneralOpen
tribe.netGeneralOpen
Trombi.comFrench subsidiary of Classmates.com
TuentiSpanish-based university and high school social network.Open
TumblrMicroblogging platform and social networking website.Open
TwitterGeneral. Micro-blogging, RSS, updatesOpen to all ages [286]
TyltedMobile social game network[288]Open to people 14 and older
UntappdBeer check-in social network.[291]Open
UplikeGeneralOpen
VKGeneral, including music upload, listening and search. Popular in Russia and former Soviet republics.Open
Vampirefreaks.comGothic and industrial subcultureOpen to users 13 and over
ViadeoGlobal social networking and campus networking available in English, French, German, Spanish, Italian and PortugueseOpen
VirbSocial network that focuses heavily on artists, including musicians and photographersOpen
VoxBloggingOpen
WattpadFor readers and authors to interact and e-book sharingOpen
WAYNTravel and lifestyleOpen to people 18 and older
WeeWorldTeenagers - 9 to 17Open to ages 10 and older.
We Heart ItImage-based social network focused on inspiration, expression and creativityOpen
WellwerCommunity without borders, where sharing is everything.Open to people 13 years and older
Wer-kennt-wenGeneralGeneral
weReadBooksOpen
WooxieBlogging and micro-bloggingOpen
WriteAPrisoner.comSite networking inmates, friends, familyOpen to people 18 years and older
XangaBlogs and "metro" areasOpen
XINGBusiness (primarily Europe (Germany, Austria, Switzerland))Open
Xt3Catholic social networking, created for World Youth Day 2008Open
YammerSocial networking for office colleaguesMust have company email
Yelp, Inc.Local business review and talkOpen
Zoo.grGreek web meeting pointOpen

Why you should not ask me to work on WIX Websites :)

Wix makes it easy to jump right in, throw together a web page and publish it.Before you do that you need to stop and think, and work out what your business needs for your online presence.

1. SEO

A search engine optimization (SEO) strategy is one of the most important pieces of any website. It’s one of the first things my customers focus on, before aesthetics and before traffic analytics. The question always comes back to, “How do I rank higher” or “I want my Website to be on Page 1 in Google”

SEO is easy to tackle when building a website in a content management system (CMS) such as WordPress, Joomla, Drupal, or HubSpot. You develop your strategy, and you implement it across every page, blog post and portfolio piece. It works, and it’s a proven system.

With a Wix.com site, implementing an SEO strategy is nearly impossible. You do not have the ability to download an SEO boosting plugin. Instead, you simply have the on-page SEO that Wix.com offers. Yes, you can get the basics done here, but it doesn’t offer you any Search Enginge previews or any help along the way like one of our favorite SEO plugins, WordPress SEO by Yoast, does. For a tool that caters to beginners, Wix.com is really missing the mark.

Most troubling is the link structure that Wix.com employs. In every single Wix.com site URL, you will notice a # or “hashbang” which is being served through javascript, and in turn is not readable by search engines.

Major fail.

Even worse, if a user has javascript disabled on their browser then the site will not render at all. Wix.com used to be built with Flash technology (which is not compatible with most mobile devices), and while that issue has been corrected, they have opened an entirely new can of worms.

2. Site Ownership

Site ownership is essential for every single website. Every business should own their own web property and they should have a relationship with their web host company. A company website is just as valuable and important for you to understand and maintain as any other business asset.

Wix.com states:

“Wix does not claim any intellectual property rights over the User Submissions. However, under the Wix.com Terms of Use, you grant Wix worldwide, royalty-free and non-exclusive license to use, distribute, reproduce, modify, adapt, publicly perform and publicly display such User Submissions.” 

That is scary. By signing up for Wix.com web services, you are allowing Wix.com to modify your site and your site’s content simply by agreeing to the Terms of Use.

Always have control over your website and your content. Period. End of story! 

3. Mobile Sites

Mobile sites are the VHS video tapes to today’s DVDs. They will eventually play the same movie, but one has a substantially more sophisticated user experience than the other. Mobile websites were cool and effective before your parents started using Facebook, but now they just don’t make any sense. In their place, responsive websites are not just the new trend, they have officially become the new standard.

Having a completely seperate site for mobile users with a completely seperate editor leads to complications like two separate analytics accounts.

Modern browsers like Google Chrome can pick up where a browsing experience leaves off on a different device. Having a totally different mobile site from your desktop site provides a user with a lot of inconsistencies and most of the time, irrelevant or unupdated information.

The biggest disadvantage I see with Wix.com in the mobile category is that you have to specify that you would like to build a mobile site and then enter into the separate editor. None of the site templates are responsive.

“What If I’m Already on Wix.com?”

Already have a website on Wix.com? Don’t worry! You aren’t a total sitting duck. Unfortunately, you don’t have the ability to pick up your site as is and move it to a new hosting company – you don’t own your site, remember?

But, you can have your website professionally designed and implemented on a proven platform like WordPress or HubSpot (our two favorite CMS platforms). In doing so, you can even harness the SEO you have managed to build up on Wix.com by putting in place some 301 redirects.

Are you currently using Wix.com? How is it working for you? Let us know in the comments. 

The different types of Facebook Advertising (explained)

Facebook Advertising

Facebook Advertising comes in various flavors to suit your particular needs.

  • What are all the different Facebook ad types
  • What are the specifications for each ad type
  • What are some great examples of different Facebook ad types
  • Why it’s important to use the right ad type
  • What’s the best Facebook ad type to use

Traffic and Leads for Your Website

One of the most common purposes of Facebook Advertising is driving traffic to your website. This can be either to increase your site’s overall reach or to send users to a dedicated landing page and have them potentially buy your product, sign up for a newsletter, or participate in some other kind of lead generation. Here’s a breakdown of Facebook ads that help to drive traffic to your website.

Link Click Ads

Supported placements: Right Column, Desktop Newsfeed, Mobile Newsfeed, Audience Network, Instagram

If you think about Facebook ads, you’re probably thinking about the Link Click Ads.

This ad type helps to promote your external website and send people to your landing pages or blog posts. You can use Link Click Ads with several placements; this allows you to deliver the same ad across multiple News Feeds and reach a large audience.

These ads perform really well and have the side benefit of generating Likes for your page. Just remember to check the comments and reply to them for an engagement boost!

Specs:
  • Recommended image size: 1,200 x 628 pixels
  • Ad copy text: 90 characters
  • Headline: 25 characters
  • Link Description: 30 characters

Video Ads

Supported placements: Desktop Newsfeed, Mobile Newsfeed, Audience Network, Instagram

Facebook Video Ads are actually another form of the Link Click Ads – just that instead of a still image, your ad’s featuring a video.

Specs:
  • Ad copy text: 90 characters
  • Aspect ratios supported: 16:9 to 9:16
  • File size: up to 4 GB max
  • Continuous looping available
  • Video can be as long as 120 min., but most top-performing videos are 15-30 seconds

Boosted Page Posts

Supported placements: Desktop Newsfeed, Mobile Newsfeed, Audience Network, Instagram

Every time you post something on your Facebook Page, Facebook offers you the chance to amplify the post’s reach with a Boosted Post.

As you click on “Boost Post,” you can set up the target audience and bidding methods and promote your Page post to more people across Facebook’s advertising network.

Specs:
  • Recommended image size: 1,200 x 628 pixels
  • Ad copy text: unlimited
  • Headline: 25 characters
  • Link Description: 30 characters

The Boosted Page Post will look exactly like an ordinary Facebook post, with a “Sponsored” note on top of the ad.

Sales and Leads for Your Product or Service

If you’re running an e-commerce store or have multiple offers you’d like to promote, Facebook allows you to showcase a range of products and services in a single ad.Facebook has also developed ad types that allow users to submit their email or interact with your brand without leaving the Facebook platform. By not leaving the platform, load times are up to 10X faster! This makes for a great user experience and reduces the time (and often, money) required to acquire new leads.

Multi-Product (Carousel Ads)

Supported placements: Desktop Newsfeed, Mobile Newsfeed, Audience Network, Instagram

The carousel ad format lets you show up to 10 images and/or videos, headlines and links, or calls to action in a single ad unit.

It is extremely useful for eCommerce advertisers looking to promote multiple products from their store, or for marketers looking to promote different posts and offers to see what works and attracts leads with their audience.

Specs:
  • Recommended image size: 1080 x 1080 or 600 x 600 pixels
  • Ad copy text: 90 characters
  • Headline: 25 characters
  • Link Description: 30 characters

Dynamic Product Ads (DPA)

Supported placements: Desktop Newsfeed, Mobile Newsfeed, Right Column, Audience Networkm, Instagram

Facebook’s dynamic product ads are like re-marketing display ads on steroids. They target users based on past actions (or inactions) on your website or application with a perfectly timed ad.

All you have to do is upload your product catalogue to Facebook and double-check that your Facebook Pixel is installed correctly on your site’s pages. Facebook handles the automation and re-targeting!

Specs:
  • Recommended image size: 1,200 x 628 pixels or 600 x 600 pixels
  • Ad copy text: 90 characters
  • Headline: 25 characters
  • Link Description: 30 characters

Facebook Lead Ads

Supported placements: Desktop Newsfeed, Mobile Newsfeed, Audience Network, Instagram

Lead Ads are the perfect way for, you guessed it, getting new leads! This Facebook ad type allows people to download your content or sign up for your offer without leaving Facebook platform.

This makes the Lead Ads a perfect method for quickly getting a potential customers email address!

Specs:
  • Recommended image size: 1,200 x 628 pixels
  • Ad copy text: 90 characters
  • Headline: 25 characters
  • Link Description: 30 characters
  • Context card can be in paragraph format, which has no character limit, or 5-bulletpoint format, which allows for 80 characters per bullet
  • Context card headline: 60 characters
  • Context card button: 30 characters
  • Privacy Policy and website URL links are required

Once a person has filled in the form, their email addresses will be stored on your Facebook ads account.

The easiest way to move the new leads from Facebook to your CRM system is to automate the entire process. That’s one more thing you can do when setting up your ad campaigns.

Canvas Ads

Supported placements: Mobile Newsfeed

Canvas is an interactive ad that lets users engage with your content on Facebook and is currently only available on mobile due to how we interact with mobile devices.

With Canvas, your target audience members can swipe through a carousel of images, tilt the image in different directions, and/or zoom in or zoom out by moving their fingertips. Canvas also loads 10 times faster than standard mobile web applications!

Specs:
  • Recommended image size: 1,200 x 628 pixels
  • Ad copy text: 90 characters
  • Headline: 45 characters
  • Canvas has the following possible components:
  • Header with logo
  • Full-screen image
  • Text block
  • Button for offsite links
  • Image carousel
  • Auto-play video
  • Full-screen tilt-to-pan image
  • Product set

Collection Ads

Supported placements: Mobile Newsfeed

Facebook Collection Ads let you showcase multiple products that are being sold on your website.

This new format makes it easier for people to discover, browse and purchase products in a visual and immersive way!

Specs:
  • Image Size: 1,200 x 628 pixels recommended
  • Image Ratio: 1.9:1
  • Your image may not include more than 20% text. Check how much text is on your image.
  • Headline: 25 characters recommended

Likes & Engagement for Your Page

Your choice of Facebook ad type should depend on your campaign objective – what you want to get out of the ad campaign. Two campaign objectives in particular help to increase the number of Likes on your Facebook Page and/or to increase the reach of the content you post on Facebook.Due to recent Facebook updates, the usual post on your page will only organically reach an average of 2-3% of your fan base. Promoting your posts is a great way to be sure that all your fans see your message.

Page Like Ads

Supported placements: Right Column, Desktop Newsfeed, Mobile Newsfeed

Page Like Ads are the go-to ads for increasing your page Likes. They can be displayed on all placements and include a visible call to action for users to immediately Like your page.

When advertising for Likes, remember that it’s not about getting the cheapest Likes, it’s about picking the right audience that’s interested in your page!

Bonus Tip: It’s very important to pick the right image to achieve great performances.

Page Post Photo Ads

Supported placements: Right Column, Desktop Newsfeed, Mobile Newsfeed
Want to engage your page fans? This Facebook Ad Type has the most space to show your beautiful pictures!

Pick the right image and you’ll be flooded with comments and Likes.

You could also insert a link in the text description of the post, but don’t expect too much traffic from it.

Page Post Video Ads

Supported placements: Right Column, Desktop Newsfeed, Mobile Newsfeed
Video Advertising drives high audience engagement. It builds a strong connection, and even smaller companies can make simple videos to entertain and connect with their audience.

With the ability to re-target subsets of visitors based on how much of your video they watched, this ad type is perfect for creating stellar custom audiences to re-target with other ad types!

Specs:
  • Ad copy text: 90 characters
  • Aspect Ratios Supported: 16:9 (full landscape) to 9:16 (full portrait)
  • File size: up to 4 GB max
  • Video can be as long as 120 min, but most top-performing videos are 15-30 seconds
  • Audio: Stereo AAC audio compression, 128kbps + preferred

Page Post Text

Supported placements:Right Column, Desktop Newsfeed, Mobile Newsfeed

This ad format is focused on page engagement. However, there is very little reason to use it instead of the Page Post Photo ad – pictures simply perform better.

If you can, avoid this type of format as it’ll likely deliver lower engagement.

Mobile and Desktop Apps Install

Since the launch of its mobile application, Facebook has become one of the biggest players in the mobile advertising space. Mobile App Install ads present a unique opportunity to bring in new mobile app users on both Android and iOS.
If you’re trying to promote your mobile app, pay attention to these ad units, they are designed for that specific purpose.

Mobile App

Supported placements: Mobile Newsfeed

Mobile App Ads are the perfect choice to drive more installs to your mobile app. This ad is displayed only on the Mobile Newsfeed. When users click the “Install” call to action, the App Store will immediately pop up. This delivers a great conversion rate.

When using this Facebook ad format, you’ll have many additional targeting options to fine-tune your audience. For example, you’ll be able to choose which iOS/Android version you want the user to have, or if you only want to target mobile devices or also tablets, and if you want to target only users connected to a WiFi network.

Specs:
  • Recommended image size: 1,200 x 628 pixels
  • Image ratio: 1.9:1
  • Ad copy text: Up to 90 characters
  • Your image may not include more than 20% text. See how much text is on your image

Desktop App

Supported placements: Right Column, Desktop Newsfeed

This ad unit allows you to drive users to your Facebook app and make people engage with it.

Since Facebook apps are not supported on mobile, you can only target either the Desktop Newsfeed or the right column.

Specs:
  • Recommended image size: 1,200 x 628 pixels
  • Image ratio: 1.9:1
  • Ad copy text: Up to 90 characters

Instagram Mobile App Ads

Supported placements: Instagram

Last but not least (not at all!), you can also advertise your mobile app on Instagram. This makes perfect sense as Instagram users are using the app on mobile, meaning that they might be more interested in downloading additional mobile apps.

You can select both photo and video ads for your Instagram Mobile App Ads.

Specs:

  • Image ratio: 1:1
  • Image size: 1080 x 1080 pixels
  • Minimum resolution: 600 x 315 pixels (1.91:1 landscape) / 600 x 600 pixels (1:1 square) / 600 x 750 pixels (4:5 vertical)
  • Maximum resolution: 1936 x 1936 pixels
  • Caption: Text only, 125 characters recommended

Visitors for Your Store or Event

Let’s close our roundup of Facebook Ad Types with two units well suited to drive visitors to your physical event or store. It’s always more complex to measure results for offline promotions, but if used correctly and targeted well, these ads can perform really well.

Event Ads

Supported placements: Right Column, Desktop Newsfeed, Mobile Newsfeed

Facebook Events are a great way for event organizers to attract more visitors. If you want to boost the reach of your event, use this ad unit with the right targeting options.

According to the size and relevance of the event you’re promoting, you may want to limit the geographical reach of the ad to people living in the same city or region as the event.

Specs:

  • Recommended image size: 1920×1080 pixels
  • Image ratio: 1.9:1
  • Ad copy text: Up to 90 characters
  • Headline: 25 characters
  • Link Description: 30 characters

Offer Claims

Supported placements: Right Column, Desktop Newsfeed, Mobile Newsfeed

This ad type is perfect for brick-&-mortar store owners who want to attract more people to their stores.

Once your offer ad is live, any user who clicks on your ad and redeems the offer will receive an email containing the details and terms of use.

Specs:

  • Recommended image size: 1,200 x 628 pixels
  • Image ratio: 1.9:1
  • Offer title: Up to 25 characters
  • Ad copy text: Up to 90 characters

In order for you to be able to create an offer, your Facebook Page needs to have at least 50 Likes.

Local Awareness Ads

Supported placements: Right Column, Desktop Newsfeed, Mobile Newsfeed

Another way to draw people’s attention to your store is by using the Local Awareness Ads. This ad type works best with Facebook’s location-based targeting, helping you to reach people who are currently near your store.

You can include different call to actions like “Call Now” and “Send Message” to allow people to contact you more easily.

Specs:

  • Recommended image size: 1,200 x 628 pixels
  • Image ratio: 1.9:1
  • Text: 90 characters
  • Headline: 25 characters
  • News Feed description: 30 characters

And Now Let’s Get To Work

As you’ve seen, Facebook has a very broad offering of ad types that meet every need of your business. Whenever possible, we suggest you test different ad formats and see which ones perform better for you. This will deliver the best results at the lowest cost.For a complete overview of all Facebook ad types and specs, see this guide by Facebook.

All information correct at time of going public but facebook might change promotions, dis continue some or add new ones.You can verify the latest info on Facebook.

No More Google

Concerned about Privacy and Online Tracking by the Big Boys on the Internet such as Facebook, Google, Gmail and so on?

Admittedly I also use Google quite often out of sheer convenience but There are a few Alternatives out there.
Instead of using Google Maps for Websites (which do not work anymore anyway UNLESS you provide a Billing Account) you can use these Google Maps Alternatives.

Instead of using Google Chrome you can use these Alternatives.

Instead of using Google Search (which apparently tracks your Searches UNLESS you open a Private Window) you can use these Google Search Alternatives.

Instead of using Google Translate why not try one of these Alternatives which will work same or even better WITHOUT tracking you.

Instead of using Google Passwords you can try one of these Password Creation Alternatives.

Instead of using Google Analytics (a growing number of people are nervous about being tracked and giving the big G too much Info) you can try one of these Alternatives to Google Analytics.

Google Mail (Gmail). Does your email gets from A to B i.e. from you to your destination or does it get from A via G to B i.e. stored or intercepted somewhere BEFORE it gets delivered?? Instead of Gmail etc you can try these privacy minded email programs.

Google Maps Alternatives.

Do you know of any other Program which should be listed here? Please send me details and if suitable I will gladly add it.

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